Channels of Distribution
Overview
Description
A study of the channels of distribution that facilitate the flow of goods from producer to final user, including such marketing intermediaries as wholesalers, retailers, brokers, manufacturers' reps, sales agents, and transportation companies. The course focuses on the effects of channel decisions as pricing, advertising, sales, and planning and includes the study of channel design, objectives, alternatives, and payoffs.
Career
Undergraduate
Credits
Value
3
Max
3
Min
3
Course Count
1
Number Of Credits
3
Number Of Repeats
1
Repeatable
No
Contact Use
Yes
Generate Attendance
No
Left Use
Yes
Present Use
Yes
Reason Use
Yes
Tardy Use
Yes
Template Override
No
Time Use
Yes
Attendance Type
Class Meeting
Auto Create
No
Code
LEC
Instructor Contact Hours
3
Default Section Size
35
Final Exam Type
Yes
Include in Dynamic Date Calc
No
Instruction Mode
In Person
LMS File Type
Blackboard CourseInfo 4
Name
Lecture
OEE Workload Hours
0
Optional Component
No
Preferred Room Features
Academic Scheduling
Workload Hours
3