Entrepreneurial and Small Business Experiences

Analyses of why and how some businesses are successful while others fail, using case studies. Lectures will focus on specific entrepreneurs and their businesses. Students will determine the characteristics, environment, and strategy required for success. Guest entrepreneurs will be invited to speak and their business ventures analyzed. Teams of two or three students will present one of the cases to the class; each student will also write an analysis of one of the other cases presented in class. The course will be organized in the following six sections: from conception to start-up managing the entrepreneurial venture financial considerations managing the turnaround special issues: not-for-profit entrepreneurship and ethical/legal issues venture valuation and exit strategies.